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What is Logistics and Supply Chain Management, and Why is it Important?

What is Logistics and Supply Chain Management, and Why is it Important?

by Deepika | May 7, 2025 | Domestic Shipping, Logistics

Sounds complicated, doesn’t it? The world of shipping is full of complex terms and words that often sound like an alien language. For someone coming from an entirely different background into the eCommerce world, he/she will find it a complicated task to understand...
Customer-Centric Logistics: What is This and Why is it Important?

Customer-Centric Logistics: What is This and Why is it Important?

by Deepika | Apr 18, 2025 | Domestic Shipping, Logistics

In today’s competitive business landscape, putting the customer at the heart of your strategy has become the lifeblood of lasting success and strong brand recognition. Be it any industry, one thing you will find repetitive is the emphasis on customer experience, with...
What is First-Mile Delivery in Logistics?

What is First-Mile Delivery in Logistics?

by Deepika | Feb 5, 2025 | Domestic Shipping, Logistics

The global eCommerce market is booming, expected to reach $5060.7 billion in 2025.  Behind this online shopping frenzy is a complex network of logistics, and at its very beginning is the often-overlooked first-mile delivery.   This critical stage, transporting...
Understanding How Ecommerce Logistics Work

Understanding How Ecommerce Logistics Work

by Deepika | Sep 9, 2024 | Domestic Shipping, Logistics

The Indian eCommerce market has seen exponential growth, especially after the pandemic hit us in 2020. According to an IBEF report, the Indian eCommerce market is expected to reach US$ 188 billion by 2025 and US$ 350 billion by 2030. As the logistics systems...
Outbound Logistics: Definition, Process, Activities, Examples and More

Outbound Logistics: Definition, Process, Activities, Examples and More

by Deepika | Jul 16, 2024 | Domestic Shipping, Logistics

Outbound logistics is the final stretch, the home stretch, the part of your business that gets your product into your customers’ hands. It’s the keystone of your customer satisfaction and a significant player in your bottom line—companies with top-notch...
Marketing Logistics: Meaning, Objectives, Types, Importance & Examples

Marketing Logistics: Meaning, Objectives, Types, Importance & Examples

by Deepika | Jul 11, 2024 | Domestic Shipping, Logistics

Imagine your product is flying off the shelves, but a communication breakdown with your supplier leads to a shipping delay that leaves your customers fuming and leads you to loss. That’s the potential fallout of neglecting marketing logistics. It’s the...
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