Are you an eCommerce seller? Are you probing out for an eCommerce solution for your online business? If ”yes”, you must have an idea about the trending eCommerce platforms that can enhance your brand and help you have a competitive edge over your competitors. Still, the key question is how you will evaluate which eCommerce platform is best for your business needs. Therefore, we have selected the two most popular eCommerce platforms, Magento and PrestaShop. These platforms are suggested for start-ups and established ones, as they will assist your brand with low investment. So, let’s understand these eCommerce platforms before comparing them.
Magento
Magento is one of the oldest and most renowned eCommerce platforms that offer a one-of-a-kind of eCommerce solution to eCommerce sellers. It gives power to online sellers to create a limitless, unique, and engaging shopping experience for their customers. With Magento, you can innovate, scale, and achieve extraordinary business growth. With the Magento Business Intelligence feature, online sellers can analyze their top customers, products, sales, promotions, sales data and find new growth opportunities.
Magento is an excellent platform as it helps you create and design an eCommerce website of any size. Plus, the responsive design is an add-on option in Magento. With cross-browser compatibility, cross-platform compatibility, it is a great fit for an eCommerce platform in today’s times. You can sign up to Magento easily to have your customized store. It also provides sellers with both paid and free versions.
PrestaShop
PrestaShop is an open-source eCommerce platform. It offers online sellers direct access to the underlying code. Thus, you can make any transformation to suit your requirement. This platform helps online businesses to create the perfect store as per their business needs and requirements. The good news is that it is 100% free to use. As an online seller, you need not give any percentage of your sales to the platform. It is built for sellers who want to have good speed and flexibility in their online business.
PrestaShop is an excellent option for small-scale businesses. With PrestaShop, what you will get is 4000+ themes (both free and paid). As per your business, you can opt for the theme, shop category, and style. In addition, you have the power to build a theme from scratch. And it is a fully customized platform.
Magento vs PrestaShop
We have explained both the eCommerce platforms in their respective sections. Here, we are making a comparison of these two based on our protocols. From this comparison, you can judge which eCommerce platform is perfect for your eCommerce business.
Pricing
Both Magento and PrestaShop are free to use with their respective open-source licenses.
Support
24×7 customer support is available free of cost for Magento users, and on the other hand, PrestaShop users have to pay some amount for customer support.
Ease of Use
It’s tough to install Magento manually as the one-time installation is not available. On the other hand, PrestaShop has a user-friendly backend interface, and a one-click installation is available.
Design and Flexibility
Both are flexible to customize as per your business needs. However, Magento marketplace comes with ten themes, and PrestaShop has nearly 3200 themes.
Built-in Features
In comparison to PrestaShop, Magento contains more powerful features. However, PrestaShop is also capable of running an eCommerce business.
Plugins and Extensions
Magento assists eCommerce businesses with 3000+ extensions. And PrestaShop provides around 4,000 modules.
SEO
Both eCommerce platforms provide the essential functions to optimize your brand’s SEO. In Magento, SEO extensions are not required, but you may need to install some SEO modules while using PrestaShop.
Security
From the security point of view, eCommerce businesses are secure in both Magento and PrestaShop eCommerce platforms.
Payment Methods
Both eCommerce platforms support various payment methods.
Performance and Scalability
Magento performs better for large-scale eCommerce businesses, and PrestaShop, on the other hand, works great for small to medium websites. So, depending on your choice, you can go for PrestaShop login or Magento login.
Which Is Better For You – Magento or PrestaShop?
The Majority of the eCommerce platform is performing with out-of-the-box features, working based on online business needs and demands. Therefore, selecting the best eCommerce platform solely depends on the business needs and requirements of eCommerce businesses. The sellers can look over the characteristics and benefits of Magento or PrestaShop in the above header.
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