Setting up an online business takes a whole lot of planning, some investment, and an eCommerce website builder or platform. There are several online store builders which may come across as a challenge while picking the best eCommerce website builder for your business. Before diving deeper into how to choose the best website builder, let’s understand its importance for an online business.


Importance of eCommerce website builders

In today’s digital age, eCommerce website builders have become invaluable tools for businesses looking to build a successful online presence. With an ever-growing number of consumers turning to the internet for their shopping needs, merchants must have access to the best and most efficient platforms for building and hosting dynamic websites that can withstand high amounts of traffic and keep customers coming back for more. eCommerce website builders provide businesses with the power to customize their sites, create a unique user experience tailored to their target audience, and ensure that the necessary security measures are in place to protect customer data. As such, e-commerce website builders can play an instrumental role in helping online businesses increase sales and expand their reach.


Features of e-commerce website builders

The range of features available with these builders, including user-friendly design tools, payment processing options, and marketing capabilities, make them essential for any business that wants to succeed in the competitive online marketplace.  With the right builder, businesses can create visually appealing websites with intuitive navigation, add product pages and checkout functions in minutes, and accept payments from major credit cards and other payment methods. Additionally, advanced builders offer powerful e-commerce analytics tools to better understand customer behavior and make informed decisions about pricing strategies, promotions, and more. Finally, many website builders also offer built-in marketing tools to help businesses create and manage campaigns, promote their products or services, and drive traffic to their sites. In short, the right e-commerce website builder can be a critical asset for any online business in today’s digital world.


How to choose the best eCommerce website builder?

To create an eCommerce website, businesses should consider their specific needs and budget. Choosing a builder with the features best suited to your business model can make all the difference in creating a successful online presence. Moreover, it is important to ensure that the chosen platform offers reliable customer service and support, as well as full integration with other software and services. Additionally, businesses should always read the terms of service to ensure that their website builder meets all legal and security requirements. Finally, it is important to select a provider with scalable plans so that the online business can grow without needing to switch platforms. By taking these considerations into account when choosing an eCommerce website builder, businesses can ensure they have the best platform for their needs.


Top eCommerce website builders for your online business

There are a variety of e-commerce website builders that businesses can use to create their online presence. Some of the most popular include Shopify, Wix, BigCommerce, and Magento. Each of these platforms offers a comprehensive range of features designed to help businesses succeed in the digital marketplace. Additionally, all four providers offer plans tailored to different budgets, making them ideal for startups as well as established businesses. Plus, each platform ensures that merchants can accept payments from all major credit cards and other payment methods in India. Let’s explore a little more about these popular eCommerce channels.


Shopify website builder

Shopify is an industry-leading e-commerce website builder with an array of features to help businesses create and manage their online presence. This platform offers businesses all the tools they need to set up a professional online store in minutes, including the ability to customize design, add product pages and checkout functions, accept payments from major credit cards, and track customer behavior.

Additionally, Shopify website builder provides built-in marketing tools to help businesses create campaigns and grow their audience, as well as a 24/7 customer support team. Online retailers can also use the Shopify page builder to transform the appearance of a Shopify store and boost their customer experience. Further, merchants can also use the platform’s advanced analytics to gain valuable insights into their customers and make informed decisions about pricing strategies and promotions.




Wix is one of the most popular eCommerce website creator channels in India. It provides users with an intuitive drag-and-drop shop editor, enabling them to create stunning product pages as well as check out functions and payment processing integrations. Additionally, Wix eCommerce offers powerful marketing tools that enable businesses to advertise their products or services online and drive traffic to their shop. Moreover, the platform ensures secure customer data protection and provides multiple payment methods for customers to choose from. While choosing Wix eCommerce, you can also leverage a range of plans designed to suit businesses of all sizes and budgets.



BigCommerce is ideal for businesses that need advanced features to grow their online presence. With its wide range of features, BigCommerce offers merchants the tools they need to compete in the digital marketplace. Some of its key attributes include international and multichannel sales capabilities, SEO apps and optimized stores, etc. Following are some of its other useful features for online merchants.

  • Visual editor for website page editing with a drag-and-drop tool
  • Customizable themes (built with HTML, Javascript, and CSS)
  • Cross-channel business across marketplaces like Amazon and Google Shopping
  • Digital wallet payment with Amazon Pay, Apple Pay, etc.


Besides the above benefits, BigCommerce offers top-notch customer service that can help businesses get up and running quickly and easily. One of the top online store website builders in India, BigCommerce can be instrumental in helping online businesses succeed in today’s competitive digital marketplace.



Magento in particular offers a wealth of features, including responsive design tools, SEO capabilities, payment processing options, and powerful analytics to better understand customer behavior. The online shopping website creator also provides merchants with comprehensive security measures to protect customer data. With Magento’s intuitive interface and extensive suite of features, online stores of all sizes can quickly and easily create a professional presence online and start selling products to customers around the world.



The importance of e-commerce website builders for businesses in India cannot be underestimated. By providing merchants with the tools to create and host dynamic websites, customize their sites to meet customer needs, and accept payments from major credit cards and other payment methods, these platforms can help businesses establish a successful online presence. Furthermore, by choosing the right e-commerce website builder and ensuring that the platform meets all legal and security requirements, businesses can ensure their websites are successful and secure. With the right builder, businesses can create a powerful online presence to expand their reach and increase sales.



Frequently Asked Questions

Which website builder is best for eCommerce?

The best e-commerce website builder depends on the individual needs of each business and its budget. Following are some of the best eCommerce website maker platforms:

  • Shopify
  • Wix
  • BigCommerce
  • Magento


What is the #1 website builder?

There is no definitive answer to this question as different businesses have different needs. However, Shopify is widely considered to be one of the best e-commerce website builders available due to its comprehensive range of features and scalability for small businesses.


What is the best eCommerce site for beginners?

For beginners in India looking to build their eCommerce website, Shopify and Magento are excellent choices. The powerful features of these platforms can help businesses create an attractive, user-friendly website and their comprehensive suite of tools makes it easy for users to manage orders, track inventory, and promote their products or services.


Which site is best for an online store?

The best e-commerce website builder for an online store will depend on the specific needs of the business. However, Shopify, Wix, BigCommerce, and Magento are all top contenders in India due to their comprehensive features and scalability. Businesses should first understand their specific needs and then carefully choose a provider that can create a website that is user-friendly and has a visually pleasing interface.

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